![]() Jamil Northcutt, Vice President, Player Engagement, MLS Keith Cartwright, Founder & Chief Creative Officer, Cartwright EVP of Social Impact, Growth Initiatives & Legislative Affairs at NHL Taylor Rooks (Moderator), Sports Journalist, On-Air Talent, Bleacher Report Soccer Hall of Famer and Iconic Sports FigureĪ conversation about what the BLM movement in 2020 is teaching businesses about creating space for people of color to have a voice at every level- from the c-suite to the production crew- and how it will have a powerful impact on the shape of creative marketing and sports culture. Shiz Suzuki, Assistant Vice President - Sponsorship & Experiential, AT&Tīrandi Chastain, U.S. Michael Robichaud, SVP Global Sponsorships, Mastercard Keia Clarke, Chief Executive Officer, NY Liberty The role of sports marketers in fostering greater promotion, visibility, and representation of women's sports and challenging others to have a significant impact.Īrielle Chambers (Moderator), On-Air Personality, HighlightHER at Bleacher Report Steve Stoute, Founder & Chief Executive Officer, UnitedMasters and Translation Monica Rustgi, Vice President, Marketing, Budweiser Gary Vaynerchuk, Chief Executive Officer, VaynerMedia How effective sports brands and their partners approach storytelling for the modern era, crafting content at the speed of culture in a variety of mediums, channels and platforms to active fandom in their audiences. The same should be true of sports marketing. Matt Coleman, Marketing Director, State FarmĬompelling storylines are a hallmark of sports. ![]() Tim Nudd (Moderator), Editor in Chief, Muse by Clio/Clio Awardsīen Williams, Global Chief Experience Officer, R/GAĮd Romaine, Chief Marketing Officer, Bleacher Report This session looks at approaches to streamlining the creative process, learning new skillsets and building teams and cultures to create the great work of the next decade. How sports marketers can improve their game, working with agencies, brands and other partners to foster better collaboration to produce better creative work. Mark Jeffery, Founder and Chief Executive Officer, Aquimo Shawn Bryant, Managing Director, Intel Sports Margi Brown, VP Sports Marketing + Media, SoFi Ronalee Zarate-Bayani, Chief Marketing Officer, LA Rams John Shea (Moderator), President, Marketing & Events, Octagon How brands & rights holders champion creativity and technology to develop immersive experiences that improve the fan experience and drive brand loyalty. Will Yoder, Sports Partnerships at InstagramĬaroline Kutler, Head of Athlete Partnerships, YouTube ![]() Nate Houghteling(Moderator), Co-Founder & Executive Producer, Portal A How athletes led engagement with fans during the Coronavirus and how they will continue to do so in the future. Click on the panel titles below to watch the taped sessions on YouTube
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